For TheInnovators.Network, I became the first journalist to capture on video an FDA study in the vascular realm from start to finish. Then joining Ra Medical Systems, by applying an Emmy Award-winning journalistic skillset, I initiated a disruptive approach to commercializing a new medical device in the vascular industry and preparing for IPO. As executive storyteller, I captured the essence of the product, its use, and its potential through thousands of hours observing patient cases and listening to critical interactions surrounding the product, the market, and competitors. What I learned from listening and observing led me to ultimately develop real, raw, relatable, authentic video content, including unprompted and unedited doctor/patient interviews and real-time endovascular procedural stories. That content has been used for hospital staff/patient/sales education, training, brand awareness, and as IPO road show collateral. I also initiated the development of a disruptive, outward-facing communications program targeting an untapped market for patients, including a patient resource program, as well as a social media and digital outreach, that's unprecedented for this industry.

I helped take the Extreme Tech Challenge from inception to becoming the world's largest startup competition, implementing integrated vertical awards with sponsorship, gathering critical resources to support startups in scaling, creating unique mentoring and media opportunities, and more. It is the first startup competition in conjunction with the world's largest consumer electronics show, CES and Sir Richard Branson. The top 10 pitch live on stage at CES. The top 3 pitch Sir Richard Branson and a celebrity panel of judges on Branson's private Necker Island in the British Virgin Islands. As XTC's first Executive Director, contest strategist, and contest emcee for both the semi-finals and finals, I vetted more than 4,000 startups, and helped select the best companies to present on stage at CES as well as before Sir Richard Branson.

Developed and hosted a weekly technology series on KPIX 5 in the San Francisco Bay Area. Taking an innovative approach to capturing stories via selfie stick and iPhone, we featured the coolest tech companies in Silicon Valley.

For nearly five years I wrote for the magazine, helped build the west coast video department from scratch and covered the latest in business in technology, entrepreneurship, innovation, the stock market, sports, and celebrities. My favorite stories were about executives who lived extraordinary and rewarding lives outside the boardroom. I was at the forefront of a new extreme entrepreneur with whom I was first to bring to the forefront in mass coverage through my Emmy nominated "Personal Best" series. I also enjoyed appearing weekly on Fox News Channel's "Forbes On Fox" broadcast, challenging Steve Forbes and other Forbes staff on critical current events, especially political topics.